![\"Download](\"https:\/\/no-cache.hubspot.com\/cta\/default\/53\/447dd5f8-1426-4fb6-af75-b6e55bb759a2.png\")
<\/a><\/p>\nIn this post, I\u2019m highlighting the thirteen best tools out there for performing keyword research for your website content. Before we go any further, though, I want to touch on two important things to consider as you do your research: relevance and (if applicable) location.<\/p>\n
Table of Contents<\/strong><\/p>\n <\/a> <\/p>\n Relevance is the most important factor to consider when choosing the right keywords for SEO. Why? Because the more specific you are, the better.<\/p>\n For instance, if you own a company that installs swimming pools, it\u2018s likely that you\u2019d attract more qualified prospects by targeting a keyword<\/a> such as \u201cfiberglass in-ground pool installation,\u201d rather than \u201cswimming pools.\u201d<\/p>\n That\u2018s because there\u2019s a good chance that someone searching for \u201cfiberglass in-ground pool installation\u201d is looking for information on installation or someone to perform the installation … and that could be you.<\/p>\n Sure, optimizing for \u201cswimming pools\u201d has its place. But there’s no doubt that this keyword will attract a much more generic audience that may not be looking for what you have to offer. Go for the relevant, long-tail keywords instead.<\/p>\n <\/a> <\/p>\n Another major factor to consider when optimizing for the right keywords is location-based searches. When looking for contractors and services in their specific area, search engine users will usually include their location in the search. So, \u201cfiberglass in-ground pool installation\u201d becomes \u201cfiberglass in-ground pool installation in Boston, MA.\u201d<\/p>\n If you operate in one geo-location, you may want to consider adding location-based keywords to all of your pages, since traffic from other locations isn’t going to be very much help to you.<\/p>\n If your business operates in several geo-locations, it is also a wise choice to create a separate web page dedicated to each location so you can make sure your brand is present when people are searching for individual locations.<\/p>\n <\/a> <\/p>\n Now that you understand these two considerations, how do you choose the keywords most likely to drive the best leads to your business?<\/p>\n Guessing, for obvious reasons, is not a good strategy. While you might be spot on, the search terms people use to find you might surprise you.<\/p>\n With that in mind, it\u2019s best to use a keyword research tool that will either confirm your guess (or blow it out of the water) and help you identify long-tail keywords that are right for your business.<\/p>\n There are tons of tools out there, and finding the best keyword research software can be overwhelming. To make your job easier, I\u2019ve demoed these top thirteen tools \u2014 free and paid \u2014 so you can make a quick choice and start identifying strong long-tail keywords for your SEO campaign.<\/p>\n <\/a> <\/p>\n Free is always my favorite place to start, especially when you\u2019re just dipping your toes into SEO.<\/p>\n Best for:<\/strong> Simple keyword research that taps right into Google Search algorithms.<\/p>\n Google has a few tools that make it easy to conduct keyword research, and their free AdWords tool called Keyword Planner is a great place to start \u2014 especially if you use AdWords for some of your campaigns.<\/p>\n Important note: You need to set up an AdWords account to use Keyword Planner, but that doesn’t mean you have to create or spend money on an ad.<\/strong><\/p>\n Google will try to funnel you into creating your first ad, providing step-by-step directions. You can bypass this by selecting \u201cback\u201d and \u201cskip\u201d until you are prompted to set up your account. After playing with it, I discovered that while you do <\/em>need to put in a payment method, you do not need to spend money.<\/em><\/p>\n To get started, choose the \u201cDiscover new keywords option.\u201d<\/p>\n Then, type in some basic information about your business and enter your URL.<\/p>\n When you input keywords and your website address into Keyword Planner, Google spits out a list of related keywords along with simple metrics to gauge how fierce the competition is around each one and how many searches it gets on both a global and local search level.<\/p>\n It\u2018ll also show you historical statistics and information on how a list of keywords might perform \u2014 and it\u2019ll create a new keyword list by multiplying several lists of keywords together.<\/p>\n You can choose the ideas you like most, or that best fit your business, and then select \u201cAdd keywords\u201d to save them so you can streamline what you\u2019re looking for.<\/p>\n Best for:<\/strong> Comparing search terms against one another and doing quick searches.<\/p>\n Google Trends is another free tool from Google. It lets you enter multiple keywords and filter by location, search history, and category. Once you enter that information in, it’ll give you results that show how much web interest there is around a particular keyword, what caused the interest (e.g., press coverage), and where the traffic is coming from \u2014 along with similar keywords.<\/p>\n The best part about Google Trends is its colorful, interactive graphs that you can play with, download, and even embed on your website.<\/p>\n One way to use Google Trends? If you’re trying to decide between two keyword variations for your latest blog post title. Simply perform a quick comparison search in Google Trends to see which one is getting searched more often.<\/p>\n For example, when you compare marketing metrics vs. marketing KPIs, you can see how they\u2019ve trended over the past several years.<\/p>\n You\u2019ll also be able to find related search terms that you can use to add more value to your content.<\/p>\n All in all, I love Google Trends for a quick confirmation of a keyword\u2019s validity and a quick drill down to related, relevant terms.<\/p>\n Best for: <\/strong>Simple online keyword research.<\/p>\n Keyword Tool is a pretty rudimentary online keyword research tool, but if you’re just looking for a list of long-tail keyword suggestions related to one you already have in mind, then it can be useful.<\/p>\n It\u2018s also totally free. To use the most basic version, you don\u2019t even need to create an account.<\/p>\n Keyword Tool uses Google Autocomplete<\/a> to generate a list of relevant long-tail keyword suggestions. The search terms suggested by Google Autocomplete are based on a few different factors, like how often users were searching for a particular term in the past.<\/p>\n This type of suggestion tool can help you understand what people are searching for around your topics. For example, bloggers might use a tool like this to brainstorm blog post titles that’ll do well in search<\/a>.<\/p>\n If all you want are keyword suggestions and ideas, then I think it\u2019s a great option. The free version does exactly that. However, it doesn’t tell you anything about search volume or cost-per-click (CPC).<\/p>\n To get that information, you’ll have to upgrade to Keyword Tool Pro<\/a>. The Pro version will also let you export the keywords and use them for content creation, search engine optimization, CPC\/PPC, or other marketing activities.<\/p>\n Alternatively, you can get ideas from Keywords Tool and then confirm them in Google Trends.<\/p>\n Best for:<\/strong> Staying on top of technical website performance.<\/p>\n You may have noticed that I\u2019ve included Ahrefs in both free and paid. That\u2019s because there are two versions available. Admittedly, the most robust version is the paid version. However, if you want to dip your toes in and get a sense of how Ahrefs works, you can easily start with the version for website owners.<\/p>\n The caveat is that you must own your site, and you must have Google Search Console set up. That\u2019s how it verifies ownership.<\/p>\n Admittedly, the keyword research functionality isn\u2019t the best here, but it will give you insights on the keywords that you are ranking for and some insights into how people are finding you. In turn, you can use that information to start identifying new content that can work for you. If you don\u2019t have this set up, it\u2019s worth taking a few minutes to do so.<\/p>\n It may not revolutionize your keyword research efforts, but I\u2019ve found that it greatly helps to track performance.<\/p>\n <\/a> <\/p>\n Price:<\/strong> $29\/month for Individual; $49\/month for Business; $99\/month for Enterprise<\/p>\n Best for: <\/strong>A low-cost keyword research option to help you optimize current and future content.<\/p>\n No article on keyword research software is complete without an overview of UberSuggest. Now I pay for this tool \u2014 I locked in a one-time Lifetime Access deal which gives me more tools and insights without the monthly payment. However, the free version and its three free daily searches is great if you only need a few ideas at a time.<\/p>\n I typed in \u201cparenting coach,\u201d and it came up with these different types of keywords that you can drill down further. You can also get new content ideas to help you perform well on SEO.<\/p>\n With a paid version, you can go even deeper with a minimum of 150 searches per day and more based on the plan you select. What I love most about UberSuggest goes far beyond its ability to help me identify new search ideas. It identifies pages that could be performing better on my site and provides new long-tail keywords that will help me improve existing content.<\/p>\n Price: <\/strong>$49\/mo. for Starter; $99\/mo. for Standard; $179\/mo. for Medium; $299\/mo. for Large<\/span><\/p>\n Best for: <\/strong>Getting in-depth keyword research and competitive analysis.<\/p>\n The keyword difficulty tool from Moz is one of the most useful components of their paid suite. It’s a fantastic resource for analyzing the competitiveness of a keyword and for unearthing low-hanging fruit.<\/p>\n Note: Moz also has a free Keyword Explorer tool that gives you up to three searches a day. However, you only get about five ideas with information on the monthly volume, which means you\u2019re better off with the paid option.<\/p>\n I played around with the trial mode a bit and got some insights about top-performing search terms for my site.<\/p>\n Then, I dove into keyword research. There\u2019s so much Moz can do!<\/p>\n In a nutshell, this is how it works:<\/p>\n When you input a keyword into this tool, it’ll find the top rankings for that keyword and group them by types of suggestions. From there, you can choose to group them by similarity to one another (or not). Finally, you can see the relevance and difficulty of each keyword.<\/p>\n Want to do some competitive keyword analysis? You can use the tool to see who else is ranking for your targeted keywords, along with information like each site’s page authority and the number of root domains linking to their page.<\/p>\n You can also export all this data into a CSV for your own analysis.<\/p>\n Price: <\/strong>$139.95\/mo. for Pro; $249.95\/mo. for Guru; $499.95\/mo. for Business<\/span><\/p>\n Best for: <\/strong>Well-organized, easy-to-understand keyword analysis.<\/p>\n SEMrush is a competitive research tool that lets you keep an eye on your competitors\u2018 keywords to find opportunities to bump them out for a top position in Google\u2019s and Bing\u2018s organic search results. You can compare a number of domains against one another to evaluate the competitive landscape, including their common keywords and positions in Google\u2019s organic, paid, and shopping search results.<\/p>\n Position tracking is kind of like a sophisticated version of Google Trends, letting you see a keyword’s position in SERPs and analyze the history of rises and drops. Their colorful, visual charts are also super helpful for more quickly understanding trends and analyzing results.<\/p>\n Source<\/a><\/em><\/p>\n SEMrush offers keyword overview tools to help you go deep into performance, variations, and ideas for specific keywords.<\/p>\n Source<\/a><\/em><\/p>\n Additionally, they offer a keyword magic tool to identify new ideas for future content.<\/p>\n Before I even dove into keyword analysis or research, SEMrush did a quick analysis of my site and gave me some new \u201clow-hanging fruit\u201d search terms that could get me some good traffic. So, I absolutely love that.<\/p>\n Then I went into the Keyword Magic tool and typed in that search term and it gave me several ideas for long-tail keywords to work into that content.<\/p>\n There\u2019s so much potential here!<\/p>\n Price: <\/strong>$129\/mo. for Lite; $249\/mo. for Standard; $499\/mo. for Advanced; $14,990\/year for Enterprise<\/span><\/p>\n Best for:<\/strong> Those who take SEO seriously and want a comprehensive view of SEO performance.<\/p>\n I\u2019ve already touched on the fact that Ahrefs Keywords Explorer is similar to SEMrush but with some extra bonuses and a much more intuitive design.<\/p>\n Source<\/a><\/em><\/p>\n For example, it\u2019s able to estimate how many searches become real page visits. Not all of them do so, since Google gives instant answers for some queries. With Clicks and Clicks Per Search metrics, you\u2019ll figure out traffic-generating keywords and skip dead-end options.<\/p>\n When it comes to the number of relevant keyword suggestions, Ahrefs goes the extra mile. It runs the biggest database \u2014 28.7 billion keywords for over 200 countries \u2014 which means it can detect opportunities other tools could be missing.<\/p>\n You can get ideas in keyword clusters which can make it easier to write content that fits specific themes and aligns with your business goals.<\/p>\n Source<\/a><\/em><\/p>\n Ahrefs can also help you with competitive research. Their Site Explorer tool lifts the veil on competitors’ keyword strategies, while Content Gap lets you compare competitor keywords with your own to identify your might-have-beens.<\/p>\n Source<\/a><\/em><\/p>\n Ahrefs will also email you about even the smallest ranking progress of your competitors. Backlinks have a direct impact on ranking, and backlink research is one of Ahrefs\u2019 strongest muscles.<\/p>\n Brian Dean, founder of Backlinko, says that Ahrefs is his #1 go-to tool<\/a> for backlink analysis: \u201cI’ve tested over 25 link analysis tools, and none come close to Ahrefs in terms of index size, freshness, and overall usability.\u201d<\/p>\n Ultimately, I find that the possibilities with Ahrefs are endless, and I make sure I work with SEO experts who use it.<\/p>\n Price: <\/strong>$52.00\/mo. for Essential, $95.20\/mo. for Pro, $207.20\/mo. for Business<\/span><\/p>\n Best for: <\/strong>SEO professionals who need comprehensive tools for their companies and clients.<\/span><\/p>\n Every time I look into SE Ranking, I\u2019m thoroughly impressed by the depth of its insights and capabilities. There\u2019s not an aspect of SEO that SE Ranking doesn\u2019t cover.<\/p>\n Their aptly named Keyword Suggestion Tool is a comprehensive keyword analytics tool that lets you investigate organic and paid search competitors, monitor SEO and PPC campaigns, and generate thousands of suggestions to expand your keyword list.<\/p>\n To give you a sense of how it works, I typed in \u201ccoffee machines\u201d and got the below analysis of that search term.<\/p>\n From there, I scrolled further down the page and got several categories of keyword ideas along with the top ranking sites.<\/p>\n SE Ranking puts a strong emphasis on the accuracy of keyword SEO data. The platform uses ungrouping techniques and a unique algorithm to provide users with accurate search volumes and keyword difficulty. For one seed term, you\u2019ll get a list of similar, related, low search volume terms, long tail, and question-based keywords.<\/p>\n You can use convenient filters to select suggestions based on your target parameters and evaluate their efficiency by reviewing different metrics, including keyword relevance and more. This way, you can understand how well the suggestion fits into your content strategy.<\/p>\n Price: <\/strong>7-Day Free Trial, $36\/mo. for Standard; $74.25\/mo for Pro; $149.25\/mo for Agency<\/span><\/p>\n Best for: <\/strong>People who want an all-in-one tool to identify search terms and write content.<\/span><\/p>\n GrowthBar is an SEO software tool for marketers and bloggers that helps perform keyword research, competitive analysis, rank tracking, and content generation.<\/p>\n I watched the demo video<\/a> and learned that you connect it with your Google Search Console to help you ensure that your efforts are making an impact on your marketing efficiency and traffic.<\/p>\n Because it\u2019s integrated with ChatGPT-4, it can identify ideas, subject lines, and content, allowing you to streamline content creation. I particularly love that aspect because while it\u2019s quite easy to come up with ideas, the reality of acting on them is often quite different.<\/p>\n By coming up with an AI-supported draft, you can shortcut content creation, cutting out the time staring at a blank screen so you can go straight to the editing and personalization phase.<\/p>\n Source<\/a><\/em><\/p>\n GrowthBar also enables you to explore your competitors\u2019 backlink data, their paid Google ads, organic keyword rankings, and even their Facebook Ads. It also unlocks critical data points and gives recommendations through a simple and easy-to-use dashboard.<\/p>\n Finally, the last standout feature of GrowthBar, in my opinion, is its ability to help you repurpose and reshare your new content to social channels to streamline your marketing efforts and get more eyes on what you create. And, after all \u2014 that\u2019s the whole point.<\/p>\n Source<\/a><\/em><\/p>\n Price: <\/strong>14-day free trial; starts at $116\/month for up to 1000 keywords<\/span><\/p>\n Source<\/a><\/em><\/p>\n Best for: <\/strong>Professionals who want detailed reporting and insights to show their impact.<\/span><\/p>\n AccuRanker is a keyword rank tracking tool with a key differentiator \u2014 it\u2018s lightning fast while being extremely precise. So, if you\u2019re used to spending hours monitoring the rank progression of your keywords, this might just end up saving you a ton of time. Drawing from over 24 billion keywords worldwide, I feel confident that I\u2019m getting the best possible keyword suggestions.<\/p>\n Source<\/a><\/em><\/p>\n Other advantages of this tool? It has built-in proxies to get a quick glance at whose ranking within the SERPs for any given keyword. If you plan to report keyword metrics to your manager or your team, you’ll like how it updates every 24 hours with the latest performance data.<\/p>\n Source<\/a><\/em><\/p>\n It\u2018s also one of the best rank trackers out there that offers highly localized search engine rankings for your keywords. So, if you\u2019re marketing your business to an international audience, everything that I\u2019m seeing makes it a great tool for analyzing which pages are ranking in different countries.<\/p>\n Finally, I\u2019m impressed by all of its integrations, which include Google Looker Studio, Google Analytics, Google Search Console, Google Sheets, and Adobe Analytics, among others, giving you a way to keep an eye on statistics and estimated search traffic for your keywords straight from your AccuRanker dashboard.<\/p>\n Price<\/strong>: $15\/mo\/seat for Marketing Hub Starter; $800\/month for Marketing Hub Professional; $3600\/month for Marketing Hub Enterprise<\/p>\n Best for: <\/strong>Users of HubSpot or those considering HubSpot.<\/span><\/p>\n HubSpot also has its very own Content Strategy tool within the Marketing Hub. The Content Strategy tool helps you identify and research topics, find keywords or subtopics to go after, and ultimately help grow your content presence to generate more organic traffic over time.<\/p>\n If you’re a HubSpot customer or are considering making the switch to HubSpot\u2019s marketing ecosystem, this is a must. You can access the Content Strategy tool and click on Content > Strategy.<\/p>\n From there, you can add different topics and get insights on search volume as well as additional recommended topics and search terms to consider.<\/p>\n Source<\/a><\/em><\/p>\n In addition to integrating fully with our Content Management tools, you can also get detailed performance reporting so you can identify where you can improve and optimize.<\/p>\n Price: 7-day free trial; $50\/mo. for Individual; $100\/mo. for Team; $410\/mo. for Agency<\/span><\/strong><\/p>\n Best for: Small businesses looking for an easy-to-use, highly intuitive platform.<\/span><\/strong><\/p>\n Serpstat hit me with a super positive first impression by making it easy to take a peek under the hood. With a no-credit card free trial, it allowed me to dive right in with a simple Google login. That alone wins brownie points with me. I selected \u201cFreemium,\u201d but paid goes way further.<\/p>\n Right off the bat, I did a search for \u201chow to market my business\u201d and got 10 related keywords.<\/p>\n Each search term is clickable and allows me to go deeper down the rabbit hole of search ideas based on historically profitable keywords. Serpstat\u2019s algorithm also figures the value of your keywords using different factors, like number of search results and cost-per-click.<\/p>\n I also love the ability to stay on top of how your competitors are performing \u2014 and what they are doing.<\/p>\n\n
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Keyword Relevance<\/strong><\/h2>\n
Location-Based Keywords<\/strong><\/h2>\n
Choosing the Right Keywords for Your Business<\/strong><\/h2>\n
1.<\/strong> Google Keyword Planner<\/a><\/strong><\/h3>\n
![\"google](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-2-20250305-3284235.webp\" "\\"\\"")
<\/p>\n![\"choose](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-3-20250305-6200577.webp\" "\\"\\"")
<\/p>\n![\"fill](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-4-20250305-7136721.webp\" "\\"\\"")
<\/p>\n![\"initial](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-5-20250305-3221009.webp\" "\\"\\"")
<\/p>\n![\"click](\"https:\/\/knowledge.hubspot.com\/hubfs\/keyword-research-tools-6-20250305-5630419.webp\" "\\"\\"")
<\/p>\n2.<\/strong> Google Trends<\/a><\/strong><\/h3>\n
![\"google](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-7-20250305-3081185.webp\" "\\"\\"")
<\/p>\n![\"marketing](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-8-20250305-720094.webp\" "\\"\\"")
<\/p>\n![\"use](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-9-20250305-8964518.webp\" "\\"\\"")
<\/p>\n3.<\/strong> Keyword Tool.io<\/a><\/strong><\/h3>\n
![\"keywordtool.io](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-10-20250305-5546708.webp\" "\\"\\"")
<\/p>\n![\"use](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-11-20250305-3857918.webp\" "\\"\\"")
<\/p>\n4.<\/strong> Ahrefs Webmaster Tools<\/a><\/strong><\/h3>\n
![\"ahrefs](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-12-20250305-5719622.webp\" "\\"\\"")
<\/p>\n5.<\/strong> UberSuggest<\/a><\/h3>\n
![\"ubersuggest](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-13-20250305-8834574.webp\" "\\"\\"")
<\/p>\n![\"ubersuggest](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-14-20250305-1281084.webp\" "\\"\\"")
<\/p>\n6.<\/strong> Moz’s Keyword Difficulty Tool<\/a><\/strong><\/h3>\n
![\"moz](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-15-20250305-5199992.webp\" "\\"\\"")
<\/a><\/p>\n![\"moz](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-16-20250305-3287173.webp\" "\\"\\"")
<\/a><\/p>\n7.<\/strong> SEMrush<\/a><\/strong><\/h3>\n
![\"semrush](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-17-20250305-2722218.webp\" "\\"\\"")
<\/p>\n![\"semrush](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-18-20250305-8287549.webp\" "\\"\\"")
<\/p>\n![\"semrush](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-19-20250305-877027.webp\" "\\"\\"")
<\/p>\n8<\/strong>.<\/strong> Ahrefs<\/a><\/strong><\/h3>\n
![\"ahrefs](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-20-20250305-509219.webp\" "\\"\\"")
<\/p>\n![\"ahrefs](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-21-20250305-6601595.webp\" "\\"\\"")
<\/p>\n![\"ahrefs](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-22-20250305-2030867.webp\" "\\"\\"")
<\/p>\n![\"ahrefs](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-23-20250305-1280276.webp\" "\\"\\"")
<\/p>\n![\"ahrefs](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-24-20250305-5842131.webp\" "\\"\\"")
<\/p>\n9.<\/strong> SE Ranking<\/a><\/strong><\/h3>\n
![\"se](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-25-20250305-8612524.webp\" "\\"\\"")
<\/p>\n![\"sample](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-26-20250305-48667.webp\" "\\"\\"")
<\/p>\n![\"sample](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-27-20250305-1490893.webp\" "\\"\\"")
<\/p>\n10<\/strong>.<\/strong> GrowthBar<\/a><\/strong><\/h3>\n
![\"growth](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-28-20250305-3862569.webp\" "\\"\\"")
<\/p>\n![\"growthbar](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-29-20250305-2079519.webp\" "\\"\\"")
<\/p>\n![\"growthtracker](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-30-20250305-4348751.webp\" "\\"\\"")
<\/p>\n11.<\/strong> Accuranker<\/a><\/strong><\/h3>\n
![\"accuranker](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-31-20250305-8221525.webp\" "\\"\\"")
<\/p>\n![\"accuranker](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-32-20250305-6279293.webp\" "\\"\\"")
<\/p>\n![\"accuranker](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-33-20250305-4826763.webp\" "\\"\\"")
<\/p>\n12.<\/strong> HubSpot<\/a><\/strong><\/h3>\n
![\"hubspot\u2019s](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-34-20250305-671687.webp\" "\\"\\"")
<\/p>\n![\"use](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-35-20250305-802967.webp\" "\\"\\"")
<\/p>\n13.<\/strong> Serpstat<\/a><\/strong><\/h3>\n
![\"serpstat](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-36-20250305-6728013.webp\" "\\"\\"")
<\/p>\n![\"sample](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-37-20250305-6480287.webp\" "\\"\\"")
<\/p>\n![\"sample](\"http:\/\/nurseagence.com\/wp-content\/uploads\/2025\/03\/keyword-research-tools-38-20250305-6145947.webp\" "\\"\\"")
<\/p>\n
![\"\"](\"https:\/\/track.hubspot.com\/__ptq.gif?a=53&k=14&r=https%3A%2F%2Fblog.hubspot.com%2Fblog%2Ftabid%2F6307%2Fbid%2F22842%2F4-helpful-tools-for-identifying-the-right-keywords.aspx&bu=https%253A%252F%252Fblog.hubspot.com%252Fmarketing&bvt=rss\")
<\/p>\n","protected":false},"excerpt":{"rendered":"